Engineering Capacity
When internal teams are stretched, we provide experienced engineers who integrate directly into existing teams and help accelerate delivery.
Publishing platforms carry a volume and pace most systems weren't built for.
High-frequency publishing, multi-language output, and legacy CMS constraints create engineering problems that require deep editorial context — not generic web development.
01.
Editorial workflows are fragmented
Content moves through too many tools, handoffs, and manual steps. Every extra click slows the newsroom and increases the risk of errors before publication.
02.
Legacy CMS limits what editors can do
Outdated systems make simple changes expensive. Teams wait on developers for layout updates, new formats, and integrations that should be self-service.
03.
Performance degrades under volume
Peak news moments — elections, sports finals, breaking stories — expose caching gaps, slow imports, and infrastructure that wasn't designed for sustained high throughput.
WHAT WE'VE LEARNED
Newsrooms need platforms that move at editorial speed.
Publishing is not a standard web application problem. Editors work against the clock, agencies feed content continuously, and audiences expect instant updates across channels.
We've supported news and media platforms through CMS migrations, Livingdocs integrations, and performance work that keeps publication times in seconds, not minutes.
What we've learned is that the best publishing platforms are built around editorial reality — not the other way around. Stability and speed only hold when workflows, infrastructure, and integrations are designed together.
WHAT WE DO
Where Centralsoft works inside publishing platforms.
We focus on the systems that keep content moving — from the CMS to delivery, without bottlenecks in between.
CMS integration
A newsroom-ready editorial stack
Livingdocs and headless CMS integrations that give editors inline control, fast publishing, and flexible content formats without developer dependency for every change.
Workflow automation
Less manual work, fewer errors
Agency imports, scheduling, syndication, and multi-channel distribution — automated pipelines that scale with your content volume.
Platform performance
Fast when it matters most
Caching, CDN strategy, and infrastructure tuning so your site holds under breaking news traffic without slowing the editorial team down.
Support when you need it. Ownership when you want it.
Publishing engagements run in one of two modes depending on scope, timeline, and what your internal team needs.
Project Ownership
For larger initiatives such as CMS migrations, platform rebuilds, or new product launches, we take responsibility for delivering the project from planning to execution
Projects from this industry.
Proof that the approach works — in real newsrooms and publishing environments, at real scale.
bluewin
bluewin is one of Switzerland’s most visited news portals, operated by Swisscom. Reaching millions of readers daily, the platform delivers breaking ne...
Learn more
Swisscom TV
Swisscom TV sits at the core of Swisscom’s entertainment universe powering the TV box, Swisscom TV mobile apps, and web player at tv.blue.ch. It’s whe...
Learn more
blue Cinema
blue Cinema, operated by blue Entertainment under Swisscom, is one of Switzerland’s leading cinema networks. With dozens of venues, premium formats s...
Learn moreWhat makes us different in publishing & news.
Newsroom experience is not transferable from other types of platforms. We've earned it working inside them.
Editorial expertise
We understand editorial pressure
Deadlines in publishing are daily, not quarterly. We've built for newsroom speed — and we know what breaks when volume spikes without warning.
CMS-first delivery
CMS work that editors actually feel
We don't just integrate systems — we improve the daily workflow. Faster publishing, fewer steps, and formats that match how journalists actually work.
Swiss precision
Swiss precision under deadline
We surface risks early and communicate clearly. Publishing teams can't afford surprises when a major story is about to go live.